MyLeafex Casestudy

MyLeafex

Brand creation, packaging and website for a new CBD brand

Project Overview

  • Sector Pharmaceuticals
  • Location London
  • Duration 6 months
  • Completed Dec 2019

The Brief

MyLeafex are a start-up brand based in London, selling quality CBD products in a fast-growing global marketplace. From vapes to CBD oil MyLeafex offer consumers a varied range of CBD-infused goods, manufactured in the US and sold worldwide.

We were approached by MyLeafex to create a brand for their new company, and to produce a range of digital and printed promotional literature. The brand needed to stand out in an ever-growing space.

The Outcome

A distinctive, vibrant logo was developed out of a desire to step away from the traditional green, organic messaging conveyed by many rival brands. A colour palette was chosen to represent the core product ranges, and an accompanying strap-line was then introduced to support the logo.

The new brand identity was then sensitively applied to a range of digital and printed media, including packaging, signage, clothing, posters and ecommerce website.

MyLeafex Desktop View
MyLeafex Alt description for style 11

User Flows: In conjunction with the information arcitecture user flows were developed to define and illustrate key user goals.

MyLeafex Alt description for style 11
MyLeafex Tablet View
MyLeafex Alt description for style 6 MyLeafex Alt description for style 6
MyLeafex Alt description for style 11
MyLeafex

Like what we've done for myleafex?

Get in touch

Contact Us

We've earned a top reputation in 10 years

Top