Best of Flooring Casestudy

Best of Flooring

Ecommerce website for established flooring company in Hampshire

Project Overview

  • Sector Professional Services
  • Location Hampshire
  • Duration 4 months
  • Completed Sep 2019

The Brief

Operating out of their showroom just outside Basingstoke Best of Flooring specialise in the supply and fit of mid-high end flooring. Recognised for their high standard of workmanship Martin, Claire and the team have established a strong customer-base over the years, spanning Hampshire and beyond.

Best of Flooring's previous website had become dated, wasn't communicating the company's high standards and hadn't been generating leads in some time.

CobwebMedia were approached to design and build a new website that would engage the target market, increase leads and allow users to purchase flooring online.

The Outcome

A beautiful ecommerce website that both engages the target market and successfully communicates the high-end service offered by Martin and the team.

The new SEO-focused website allows users to browse a range of products for purchase as well as learn more about the fitting services that Best of Flooring are more traditionally known. A custom-built 'quick pric' calculator allows users to enter their room dimensions to get both fitting costs and the number of packs of flooring they'll need.

Since launch the new website has been a huge success with enquiries and sales pouring in from all over Hampshire.

Best of Flooring Desktop View
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User Flows: In conjunction with the information arcitecture user flows were developed to define and illustrate key user goals.

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